When you visit our licorice factory, all your senses will be stimulated from the moment you step in the door. Join us on the journey of licorice and hear the exciting story behind LAKRIDS BY BÜLOW and our almost impossible mission to make the world love liquorice.

You will experience a guided tour of the liquorice factory and, among other things, you will taste the hot gourmet liquorice directly from the tape. You will also taste unique flavours and see our Creative Lab, where we are constantly developing and testing new, exciting flavours.